Ideas.

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Get to Know Your Customers

At BR, we don’t just identify your audience—we truly understand them. With Mindset Modeling, we pinpoint your highest-value customers and uncover the attitudes, behaviors, and motivations that drive their decisions.

Expertise

Website Buzz

With BR’s Retailigent approach, we apply retail thinking to all things impacting brands. When we look at our clients’ websites, we see them as the clients’ digital front doors.

Retailigent® Tools

Declare Your Purpose to Win Hearts and Minds

Hustle is embodied in our entrepreneurial spirit. And this entrepreneurial spirit is something we share with the brands we work with. That’s why we call our Brand Strategy process the Heart of the Hustle.

Expertise

Retail Media Networks (RMN): From Sales Driver to Strategic Growth Engine

No longer just a performance channel - it’s the foundation of a broader commerce media strategy that connects brand, shopper, and data in one ecosystem.

Expertise

All in Good Time: Retail Seasonality

There seems to be a steady stream of movement as the seasonal retail space transitions from one season to the next. Consumers are driving this flow, and brands need to stay ahead of the wave to see a flood of sales.

Expertise

Holiday Gift Giving: Meaning Matters

It’s the time of year for shopping trends to turn into gift-giving trends. Let’s look at how the ultimate gift-giver is going after the perfect gift this holiday season.

Expertise

Stay True to Your Brand, While Extending Your Reach to New Audiences

With a clearly defined brand purpose in hand, brands can extend that purpose across generations with these five marketing strategies.

Expertise

Influencing Retail: The Brand Impact of Influencer Marketing

“Test it out” is no longer an acceptable strategy for introducing influencers to the retail marketing mix. A playbook for impact has evolved, and retail brands must get on board.

Expertise

Retail Heats Up in July: Prime Day, Target Circle Week, and the Early Bird Gets the Sale

Major retailers like Amazon and Target have kicked off the holiday shopping season early with aggressive sales events, raising questions about the reasons behind this "holiday creep" and offering valuable insights into the evolving retail landscape and consumer responses to these early shopping opportunities.

Ideas.

Get to Know Your Customers

Website Buzz

Declare Your Purpose to Win Hearts and Minds

Retail Media Networks (RMN): From Sales Driver to Strategic Growth Engine

All in Good Time: Retail Seasonality

Holiday Gift Giving: Meaning Matters

Stay True to Your Brand, While Extending Your Reach to New Audiences

Influencing Retail: The Brand Impact of Influencer Marketing

Retail Heats Up in July: Prime Day, Target Circle Week, and the Early Bird Gets the Sale

Ready to grow? Media inquiry? Simply want to connect? Shoot us an email to Newbiz@b-r.com or use our form below.

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